Setting Up Google Alerts for Twitter Automation

The first place to start the Twitter automation process is by setting up several Google Alerts, which will monitor Google results (news, blogs, Web, video) in real-time for the latest updates on search queries (keywords) or topics of interest that are important to you or your business. For example, if your blog was focused on the keyword “making money online”, every time that search query appeared in Google results, you would be alerted to those updates. Seeding your Twitter account with these real-time updates of your important keywords can help your followers and keep your Twitter stream flowing with keyword rich content in your niche.

1. To setup your Google Alerts, you’ll first need a Google account (preferably a Gmail account) to start.
2. If you don’t have a Gmail account, just go here to register (it’s free)
3. After signing up for your Gmail account, sign-in to Google Alerts here.
4. In the “Search terms” box enter the following – allintitle:your keywords here
   • The “allintitle” is called a search operator. Be sure to put a colon (:) between “allintitle” and your keyword.
   • By putting the “allintitle” search operator before your keyword in your Google Alerts, the feed will only update with web pages that have all of those keywords in the Title tag of each page.
   • Seeding your feeds with “allintitle” web pages is beneficial in several ways.
   • First, web pages with your keywords in the title will ensure relevancy for that keyword search. Plus, having your keyword in the title of a Web page ensures that your feeds will be optimized for web pages for your particular keyword flowing into your Twitter stream. Also, the title of the document is what will appear as the link in your Twitter feed, making it more compelling to your followers and more clickable relative to that specific keyword.
5. Next, choose the option “Comprehensive” from the “Type” pull down menu
6. From the “How Often” box, select “As It Happens”.
7. From the “Deliver to” option, select “Feed” from the pull down.
8. Click on the “Create Alert” button to complete.
9. From the “Manage Alerts” page, create the rest of your alerts starting back with Step number 4.
   • Keep in mind that you’ll have to keep an eye on the quality of these feed updates that are getting fed into your Twitter account from your Google keyword alert updates when you first build them.
   • Using the “allintitle” search operator that I suggested will ensure relevancy of your feed updates, but it won’t guarantee the quality of the feed updates, which is very important to maintain your credibility and keep your followers interested.
   • If necessary, experiment with variations of your keywords to improve the quality as well as the frequency of the feed updates that you’ll be receiving.
   • Above all, when using any type of feed for your Twitter account, you need to ensure that you’re feeding it with highly relevant content relative to your account at all times. If you’re being fed junk by your feeds, scrap them and start over by creating new ones with different keywords and combination’s of keywords.