Thursday, August 26, 2010

Automating Your Twitter Account The Right Way


Automation of your Twitter account is one of the most controversial subjects within the Twitter community.  It’s important to understand that any type of automation, whatever it might be, should be used solely for the purpose of improving the value that you add to the Twitter community by using it. Automation should be used sparingly and should be done in an intelligent, respectful and meaningful way.
Much of the Twitter automation that currently takes place is executed very poorly, resulting in nothing more than clutter and noise in the Twitterverse. Unfortunately, Twitter automation has also been heavily abused by spammers, worsening the effect even further. You want to keep as much of the clutter and noise out of the Twitterverse as humanly possible. Focusing on smart, intelligent automation is the only way to do that.
We will provide several tips on how to intelligently automate some of your tasks on Twitter. You should keep in mind, however, that automating some of these tasks will not replace the importance of your own regular and consistent human input. Automating your Twitter account by feeding it with other sources of content should only be used to augment your Twitter feed with additional sources of relevant content for your targeted audience and should not be used to replace your human input entirely.
You have to guard your credibility in Twitter very carefully so be very cautious and respectful about your use of any type of automation, with the thought of improving the value of your contribution on Twitter as the primary centerpiece for using it.
In our series of posts on the automation process, we will show you how to:
  • Set Up Your Google Alerts
  • Set Up Your Twitter Feeds
  • How to Add Your Google Alerts to Your Feeds
  • How to Automate Following and Unfollowing Behavior (Correctly)

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